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1 – 10 of 11
Article
Publication date: 5 March 2018

Ke Zhong, Haizhong Wang and Caiyun Zhang

The purpose of this paper is to test the brand elongation effect which is defined as the impacts of the aspect ratio of logo on consumers’ temporal property assessment and brand…

Abstract

Purpose

The purpose of this paper is to test the brand elongation effect which is defined as the impacts of the aspect ratio of logo on consumers’ temporal property assessment and brand evaluation.

Design/methodology/approach

This paper provides a theory with experiments.

Findings

The brand elongation effect that strip-shaped logos can make consumers perceive temporal property longer than square-shaped logos has been testified with three pairs fictional logos and one pair real-life one. The valence of temporal property moderates the effect on evaluation of temporal property. The perceived temporal length mediated the shape effect on brand evaluation only when the temporal property is important (vs unimportant) for the product.

Research limitations/implications

This study only deals with the elongation effect of logos’ aspect ratio, without discussing the impact of color, angle/roundness or other graphic properties of logos on consumer attitudes.

Practical implications

This study not only provides empirical supports to update brand logos but also further illustrates that some subtle properties of logos can result in influences that are both significant and substantial.

Originality/value

This research enriches the literature of branding and metaphorical cognition. The findings of this study provide direct implications for brand managers to design logos and manage multi-shape brand logos.

Details

Nankai Business Review International, vol. 9 no. 1
Type: Research Article
ISSN: 2040-8749

Keywords

Article
Publication date: 17 May 2022

Caiyun Wei and Lanxia Zhang

This study aims to explore the mechanisms of adaptive perfectionism on employees’ taking charge (TC), the mediating role of work family enrichment and the moderating role of…

Abstract

Purpose

This study aims to explore the mechanisms of adaptive perfectionism on employees’ taking charge (TC), the mediating role of work family enrichment and the moderating role of perceived organizational support (OS) in the relationship between adaptive perfectionism and employees’ TC.

Design/methodology/approach

This study is based on 305 knowledge workers working in diverse organizations in China to examine the hypotheses.

Findings

The results showed that adaptive perfectionism had a significant positive effect on employees’ TC. Both directions of work-family enrichment (WFE) and family-work enrichment (FWE) play a mediating role between adaptive perfectionism and employees’ TC. Perceived OS moderates the relationship between WFE/FWE and employees’ TC. Perceived OS moderates the indirect effects of adaptive perfectionism on employees’ TC through WFE and FWE.

Originality/value

This study explores the impact of adaptive perfectionism on employees’ TC, expands the scope of existing perfectionism research, enriches the research on adaptive perfectionism outcome variables and provides evidence and reference for follow-up research.

Details

Chinese Management Studies, vol. 17 no. 3
Type: Research Article
ISSN: 1750-614X

Keywords

Article
Publication date: 6 November 2020

Yujia Ge, Caiyun Cui, Chunqing Zhang, Yongjian Ke and Yong Liu

To test a social-psychological model of public acceptance of highway infrastructure projects in the Chinese architecture/engineering/construction industry.

Abstract

Purpose

To test a social-psychological model of public acceptance of highway infrastructure projects in the Chinese architecture/engineering/construction industry.

Design/methodology/approach

Through a comprehensive literature review, we established a social-psychological model of public acceptance related to benefit perception, risk perception and public trust. We empirically validated our model by using structural equation model analysis based on a questionnaire survey in the S35 Yongjin Highway Infrastructure Project in Yunnan Province, China.

Findings

Benefit, trust and risk perception had a significant influence on local residents' public acceptance of highway infrastructure projects; benefit perception and trust perception had a greater influence than risk perception. Public acceptance among local male residents over the age of 35 or those with higher education levels was more likely to be determined by the relative dominance of risk and benefit perceived.

Research limitations/implications

This study contributes empirical evidence to the theoretical literature related to locally unwanted land use (LULU) siting and stakeholders in the field of project management from the public perspective. This study also suggests valuable practical implications to authorities, project managers and the public in decision-making and risk communication.

Originality/value

Although previous studies addressed factors affecting public acceptance towards potentially hazardous facilities, understanding of the implications of these social-psychological factors and their effects are still far from sufficient. This study bridges this gap by exploring the determinants of public acceptance towards highway infrastructure projects based on a selected case in China.

Details

Engineering, Construction and Architectural Management, vol. 28 no. 9
Type: Research Article
ISSN: 0969-9988

Keywords

Article
Publication date: 7 May 2020

Xiping Yang, Yonghong Fu, Jinghu Ji, Tianyang Chen and Caiyun Pan

The purpose of this paper is to describe the tribological characteristics with different area density of concave-convex micro-texture on the mold surface. It is a new technology…

Abstract

Purpose

The purpose of this paper is to describe the tribological characteristics with different area density of concave-convex micro-texture on the mold surface. It is a new technology to improve the quality of the workpiece to control the tribological properties through the application of concave-convex micro-texture on the mold surface.

Design/methodology/approach

Five groups of laser micro-texture with different area density (ratio of the concave-convex micro-texture area to the all-area) were processed on the surface of the mold steel, and the tribological properties were compared with the smooth surface of the reference sample.

Findings

The time of the running-in stage in different experimental groups was about 300 s. The fluctuation amplitude of concave-convex micro-texture friction coefficient is much larger than that of smooth plane specimen in the running-in stage. After the running-in stage, the friction coefficients were lower than that in the smooth condition and decreased with the increase of the concave-convex micro-texture area density. When the area density reached 25%, the friction coefficients no longer decreased significantly. In addition, the wear of concave-convex micro-texture surface is much lower than that of smooth surface and decreases with the increase of concave-convex micro-texture area density.

Originality/value

Domestic and foreign scholars have done a lot of research on the relationship between concave micro-texture and tribological properties. However, the object of this paper is a new concave-convex micro-texture, which is rarely studied in the field of tribology.

Peer review

The peer review history for this article is available at: https://publons.com/publon/10.1108/ILT-03-2020-0081/

Details

Industrial Lubrication and Tribology, vol. 72 no. 10
Type: Research Article
ISSN: 0036-8792

Keywords

Open Access
Article
Publication date: 2 May 2022

Yaqin Zou, Xuemei Jiang, Caiyun Wen and Yang Li

After the Collective Forest Tenure Reform (CFTR) in China, the enthusiasm of farmers for forestry management is stimulated. However, the forest tenure security varies among…

Abstract

Purpose

After the Collective Forest Tenure Reform (CFTR) in China, the enthusiasm of farmers for forestry management is stimulated. However, the forest tenure security varies among farmers, making the research conclusions of its impact on forestry management efficiency inconsistent. Based on the survey data of 1,627 households from the collective forest regions in 6 provinces of China in 2017, this paper not only discusses the differences of farmers' forestry management efficiency after the reform, but also further explores the heterogeneous impact of forest tenure security on forestry management efficiency in combination with different forest management types.

Design/methodology/approach

This study employed the stochastic frontier production function model to measure the forestry management efficiency of farmers. Then, Tobit models were used to discuss the influencing factors of farmers' forestry management efficiency.

Findings

The results demonstrate that the improvement of farmers' forest tenure security can effectively improve forestry management efficiency, but the effect is affected by forest management types. For farmers who manage economic forests and non-timber forests, safe tenure promotes the forestry management efficiency; while for those who manage ecological public welfare forests, tenure security plays an opposite role.

Originality/value

Therefore, satisfying farmers' differentiated demands for forest tenure according to forest management types to improve forest tenure security and further refining supporting policies of collective forestry reform is of great significance to improve the efficiency of farmers' forestry management in collective forest regions.

Details

Forestry Economics Review, vol. 4 no. 1
Type: Research Article
ISSN: 2631-3030

Keywords

Article
Publication date: 1 July 2022

Yiwei Zhao, Yindong Sun, Qianqian Zhou, Caiyun Cui and Yong Liu

The aim of this paper is to research the acceptance mechanism of building information modeling (BIM) technology and to explore the differences among…

Abstract

Purpose

The aim of this paper is to research the acceptance mechanism of building information modeling (BIM) technology and to explore the differences among Architecture/Engineering/Construction (A/E/C) professionals with different individual characteristics. The proposed acceptance mechanism of BIM technology is intended to be used by industry stakeholders to propose decisions and measures, and improve the degree of BIM adoption.

Design/methodology/approach

Traditional hypothesis testing is adopted by the current study to empirically research the specific mechanism of A/E/C professionals accepting BIM technologies. In the one phase, a conceptual model based on technology acceptance model (TAM) and technology organization environment (TOE) theory was established and a large-scale questionnaire survey was conducted. In the other phase, structural equation modeling (SEM) was used to analyze acquired sample data, so as to empirically test the validity of the proposed linkage.

Findings

The results show first that perceived ease of use has no significant influence on perceived usefulness, and perceived usefulness has no significant effect on behavior intention as well. Second, BIM technical features and government BIM policies have positive effects on perceived usefulness, BIM technical features and organization supports have positive effects on perceived ease of use. Third, the BIM acceptance mechanism of A/E/C professionals is diverse from respondents with different characteristics, e.g. regions and working time.

Originality/value

The authors highlight the large sample size, as well as the nationwide context, of the questionnaire survey. Meanwhile, acceptance differences among A/E/C professionals with different demographic characteristics have been clarified using profound data and t-test. The findings of this study enrich the research on the acceptance mechanism of BIM technology, and contribute to relevant stakeholders taking targeted measures to promote the effective application of BIM technology nationwide.

Details

Engineering, Construction and Architectural Management, vol. 30 no. 10
Type: Research Article
ISSN: 0969-9988

Keywords

Article
Publication date: 3 December 2018

Caiyun Sun and Li Shi

The purpose of this paper is to evaluate doctoral candidates’ innovative ability tendency.

Abstract

Purpose

The purpose of this paper is to evaluate doctoral candidates’ innovative ability tendency.

Design/methodology/approach

This study uses the theory of gray target contribution to analyze the influence degree of doctoral candidates’ individual personality factor toward their innovative ability and calculate gray impact quantitative values.

Findings

Based on the theory of contribution degree of gray target, a nine-factor model of innovative personality of doctoral candidates is built. IP=f (B, H, G, Q1, Q2, A, I, F, O), (therein: B – intelligence, H – social boldness, G – perseverance, Q1 – experimental, Q2 – independence, A – gregariousness, I – sensibility, F – excitability, O – anxiety).

Practical implications

This study based on gray target contribution theory builds nine-factor doctoral candidates’ innovative personality model to test the innovative ability tendency of doctoral candidates, which makes cultivating units, mentors and doctoral candidates to know their innovative ability tendency well, perfecting their own knowledge structure in time, effectively improving their innovative ability. The system can also be applied to the work of doctoral candidates as a reference tool to evaluate the innovative ability of applicants.

Originality/value

This study quantitatively evaluates the influence of doctoral candidates’ personality index on the tendency of doctoral candidates’ innovative ability.

Details

Grey Systems: Theory and Application, vol. 9 no. 1
Type: Research Article
ISSN: 2043-9377

Keywords

Open Access
Article
Publication date: 11 December 2023

Cheng Xu, Haibo Zhou, Bohong Fan and Yanqi Sun

The purpose of this study is to address a significant gap in the understanding of entrepreneurship at the microfoundation level. It focuses on how individual entrepreneurs…

Abstract

Purpose

The purpose of this study is to address a significant gap in the understanding of entrepreneurship at the microfoundation level. It focuses on how individual entrepreneurs, specifically Hongbang entrepreneurs in China from 1896 to 1949, shape and transform their contexts. The aim is to provide a deeper understanding of the mechanisms that facilitate entrepreneurial success.

Design/methodology/approach

The study adopts a microhistorical approach, investigating the case of Hongbang entrepreneurs in China during 1896-1949. It involves an in-depth examination of historical records to explore the strategic interactions between these entrepreneurs and core stakeholders such as consumers, financial intermediaries, government regulators, and human resources. The research methodology emphasizes a process-oriented view, examining the evolution of personalized networks into extensive connections.

Findings

The research reveals that Hongbang entrepreneurs successfully reshaped their unfavorable embedded contexts by strategically collaborating with key stakeholders. They influenced consumer tastes, allied with financial intermediaries, negotiated with governments on regulation policies, and developed human resource stocks. The transformation was facilitated by the evolution of their networks from personalized to extensive connections. These findings highlight the localized strategies such as cronyism in resource acquisition within China’s private property development industry.

Originality/value

This study contributes to the field by offering insights into entrepreneurial contextualization and networking. It sheds light on the complex interplay between entrepreneurs and their contexts, providing a nuanced understanding of localized strategies in the Chinese context. The findings add value to the discourse on entrepreneurship by elucidating the strategic and processual acts through which entrepreneurs engage with stakeholders and reshape their environments.

Details

Asia Pacific Journal of Innovation and Entrepreneurship, vol. 18 no. 1
Type: Research Article
ISSN: 2071-1395

Keywords

Article
Publication date: 25 October 2021

Chunwei Li, Quansheng Sun and Yancheng Liu

As the service time of bridges increases, the degradation of bending capacity, the lack of safety reserves and the decrease in bridge reliability are common in early built…

Abstract

Purpose

As the service time of bridges increases, the degradation of bending capacity, the lack of safety reserves and the decrease in bridge reliability are common in early built bridges. Due to the defective lateral hinge joints, hollow slab bridges are prone to cracking of hinge joint between plates, transverse connection failure and stress of single plates under the action of long-term overload and repeated load. These phenomena seriously affect the bending capacity of the hollow slab bridge. This paper aims to describe a new method of simply supported hollow slab bridge reinforcement called polyurethane–cement (PUC) composite flexural reinforcement.

Design/methodology/approach

This paper first studies the preparation and tensile and compressive properties of PUC composite materials. Then, relying on the actual bridge strengthening project, the 5 × 20 m prestressed concrete simply supported hollow slab was reinforced with PUC composites with a thickness of 3 cm within 18 m of the beam bottom. Finally, the load test was used to compare the performance of the bridge before and after the strengthening.

Findings

Results showed that PUC has high compressive and tensile strengths of 72 and 46 MPa. The static test revealed that the measured values and verification coefficients of the measured points were reduced compared with those before strengthening, the deflection and strain were reduced by more than 15%, the measured section stiffness was improved by approximately 20%. After the strengthening, the lateral connection of the bridge, the strength and rigidity of the structure and the structural integrity and safety reserves were all significantly improved. The application of PUC to the flexural strengthening of the bridge structure has a significant effect.

Originality/value

As a new type of material, PUC composite is light, remarkable and has good performance. When used in the bending strengthening of bridge structures, this material can improve the strength, rigidity, safety reserve and bending capacity of bridges, thus demonstrating its good engineering application prospect.

Details

International Journal of Structural Integrity, vol. 13 no. 1
Type: Research Article
ISSN: 1757-9864

Keywords

Article
Publication date: 4 July 2023

Elvis Dze Achuo and Nathanael Ojong

This study aims to examine the effects of energy transition on pollution emissions in Africa. In addition, it explores the indirect channels through which energy consumption…

Abstract

Purpose

This study aims to examine the effects of energy transition on pollution emissions in Africa. In addition, it explores the indirect channels through which energy consumption impacts environmental quality.

Design/methodology/approach

The study uses system Generalised Method of Moments approach for a panel of 51 developing African countries over the 1996–2020 period.

Findings

The results show that fossil fuel and renewable energy consumption increase pollution emissions. The environment-degrading effect of renewable energy in Africa is however counter-intuitive, though the results are robust across regional economic blocks and income groups except for upper-middle-income countries where energy consumption is environment enhancing. Moreover, the results show that the environmental impacts of non-renewable energy consumption are modulated through financial development and information and communication technology (ICT) adoption, leading to respective positive net effects of 0.04460796 and 0.07682873. This is up to respective policy thresholds of 203.265 and 137.105 of financial development and ICT adoption, respectively, when the positive net effects are nullified.

Practical implications

Contingent on the results, the study suggests the need for African countries to develop sound financial systems and encourage the use of green technologies, to ensure that energy transition effectively contributes to emissions reduction. Policymakers in Africa should also be aware of the critical levels of financial development and ICT, beyond which complementary policies are required for non-renewable energy consumption to maintain a negative impact on environmental degradation.

Originality/value

Firstly, extant studies on the nexus between energy transition and environmental degradation in Africa are very sparse. Therefore, this study fills the existing research gap by comprehensively examining the effects of energy transition on pollution emissions across 51 African economies. Additionally, besides accounting for the direct environmental effects of energy transition, the current study accounts for the indirect channels through which the environmental impacts of energy transition are modulated. Hence, this study provides critical thresholds for the policy modulating variables, which enlighten policymakers on the necessity of designing complementary policies once the modulating variables attain the established thresholds.

Details

International Journal of Development Issues, vol. 22 no. 3
Type: Research Article
ISSN: 1446-8956

Keywords

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